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QYOU Studios wins Most Innovative Studio at Digiday TV & Video Awards

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Announcement Summary

QYOU Studios, the in-house creative and production arm of QYOU USA, announced on April 9, 2026, that it won “Most Innovative Studio” at the Digiday TV & Video Awards. The award recognizes the studio’s work combining creator culture, entertainment, and brand storytelling.

The studio said it delivered campaigns for Paramount Pictures, Hulu, and Ubisoft over the past year, earning 12 award nominations and 9 wins across industry honors. Its “digital stunts” are multi-layered campaigns that unfold across creator channels. One campaign for A Quiet Place: Day One used a storyline across five feeds and contributed to a franchise-record box office opening. The release also cited campaigns for Smile 2, Mission: Impossible – The Final Reckoning, Hulu’s drama slate, and Paradise, which generated tens of millions of views and sustained audience engagement. QYOU USA President Glenn Ginsburg and QYOU Studios VP and GM Chris Smith attributed the recognition to the company’s team, creator partners, and approach to branded storytelling.

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QYOU Studios announced that it won the “Most Innovative Studio” award at the Digiday TV & Video Awards on April 9, 2026. The source describes the award as recognising its work across creator culture, entertainment and brand storytelling.
The source says QYOU Studios has delivered campaigns for partners including Paramount Pictures, Hulu and Ubisoft. It also cites campaigns for A Quiet Place: Day One, Smile 2, Mission: Impossible – The Final Reckoning, Hulu’s drama slate and Paradise. The source attributes the claim that the A Quiet Place: Day One campaign contributed to a franchise-record box office opening to the company’s description.
QYOU Studios says it received 12 award nominations and 9 wins across industry honours including the Digiday Streaming & Video Awards, ANA Reggie Awards, Global Influencer Marketing Awards, and recognitions from the Clios, Webbys, Shortys and Telly Awards.
The source describes QYOU Studios as operating between brands and creators and offering capabilities from strategy and casting through to production and execution. It also describes its “digital stunts” as multi-layered, narrative-driven campaigns unfolding across creator channels. The source says certain campaigns generated tens of millions of views and sustained audience engagement.
The source identifies Emmy-nominated producer Chris Smith as VP and GM of QYOU Studios, and Glenn Ginsburg as President of QYOU USA. It says QYOU Media operates in India and the United States through subsidiaries, producing, distributing and monetising content created by social media influencers and digital content stars. Its Indian influencer marketing business, Chtrbox, is described as an influencer and marketing platform and agency.
The source says QYOU USA remains focused on creator-led video and quotes company executives describing ambitions around storytelling, creator collaboration and cultural impact. It does not provide financial forecasts, price targets or quantified projections of future performance.
The source does not set out specific business or financial risks. It states that neither the TSX Venture Exchange nor its Regulation Services Provider, as that term is defined in the policies of the TSX Venture Exchange, accepts responsibility for the adequacy or accuracy of the release.

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